Episode 22: Branding for City Initiatives (Robin Samora) by Sustainability Action Series published on 2018-03-27T01:09:30Z We talk some branding and outreach basics with marketing guru Robin Samora. When a city embarks on a planning process or new initiative, there is often the need for new logo and campaign brand -- but not necessarily the resources to develop them with outside, professional help. Robin shares some tips to get you started.